REVIEW · LONDON EYE TICKETS
London: 3 Days of Must-See Attractions including London Eye
London rewards a well-planned sprint. This three-day London Pass Plus gives you a practical way to bundle major sights, from the London Eye and Tower of London to The Shard and Westminster Abbey. I like the wide choice of more than 100 attractions, and I like having the pass, map, attraction details, and credits together in one app. The main catch is simple: at $254.58 per person, you need to visit several costly attractions to make the numbers work.
The pass is especially useful for a first London visit or a short break. You can mix grand royal sites, river transport, museums, stadium tours, and skyline views without buying separate tickets every time. Just remember that the clock starts with your first visit and runs for three consecutive days, not three flexible 24-hour periods.
In This Review
- Key points to know before you buy
- How the three-day London Pass works
- Day one: London Eye, river views, and Westminster
- Day two: Tower of London, Tower Bridge, and The Shard
- Day three: St Paul’s, Shakespeare, and royal residences
- Making $254.58 worth the cost
- Reservations, queues, and the fine print that matters
- Who will get the most from this pass
- A practical three-day plan
- Should you book the London Pass Plus?
- FAQ
- How long is the London Pass Plus valid?
- When does the pass activate?
- How long can I wait before using the pass?
- How many attractions are included?
- Can I visit an attraction more than once?
- Does the pass include the London Eye?
- Do I need reservations for every attraction?
- Is Windsor Castle included?
- What do I need to use the digital pass?
- Can I cancel the booking?
Key points to know before you buy

- Three consecutive days: Your pass activates at the first attraction and then runs for three calendar days.
- More than 100 choices: Use it for historic sights, bus tours, river cruises, museums, palaces, and family attractions.
- London Eye and The Shard included: These popular skyline experiences require advance reservations.
- One visit per attraction: You cannot return to the same included attraction during the pass period.
- A charged phone is essential: Your digital pass, attraction information, map, and credit details are handled through the Go City app.
- Planning affects the value: Start early, group nearby attractions, and reserve popular activities before your visit.
How the three-day London Pass works

The London Pass Plus is not a guided tour with a fixed route. It is a sightseeing credit package that lets you choose from more than 100 included attractions and activities.
Your pass remains valid for one year from the purchase date before activation. The first time you scan it at an attraction, your three-day period begins. From that point, the days run consecutively. If you scan in late afternoon, you still use one of your three days, so starting early is the smart move.
You enter by scanning the pass at a gate or ticket office. Some places may require you to exchange the digital pass for a ticket, while others scan it directly. The Go City app supplies the current attraction list, opening times, maps, and entry instructions. Those details matter because attractions and tours can change.
I would plan your days before activating the pass. Mark the attractions that require reservations, then group sights by area. London is large, and a great pass can lose its value if you spend half the day crossing town.
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Day one: London Eye, river views, and Westminster

The London Eye is a natural first stop if you want a broad view of the city. The giant observation wheel gives you a useful sense of London’s layout before you start walking between districts. It is also one of the attractions that requires a reservation, so arrange your time before you activate the pass if possible.
After the London Eye, the Uber Boat by Thames Clippers offers a different way to see the city. The river cruise is included among the pass options and can help connect sightseeing areas while giving your feet a rest. You get changing views of the Thames and a fresh angle on the bridges, waterfront buildings, and central sights.
The Big Bus hop-on hop-off tour is another strong choice for the opening day. An open-top bus lets you cover a lot of ground without studying a Tube map every few minutes. It works best as both transport and orientation, especially when you are still learning how London’s main areas fit together.
Do not treat the bus as a complete replacement for walking. It gives you a city overview, but the best moments often come when you get off and explore around a major sight. Use it to connect areas, then spend your time on foot near Westminster, the river, or Tower Bridge.
Westminster Abbey gives the first day a strong historical center. It is one of London’s essential historic attractions, and its inclusion can help justify the pass if you already planned to visit. Check the app for current opening information, since major churches and ceremonial sites can have changing schedules.
A day built around the London Eye, a Thames cruise, the bus tour, and Westminster Abbey can be productive, but do not force every stop. The pass encourages speed. London often rewards a slower look at one great place more than a rushed visit to five.
Day two: Tower of London, Tower Bridge, and The Shard

The Tower of London is one of the pass’s most valuable historic inclusions. It brings together royal power, imprisonment, ceremony, and the Crown Jewels in one substantial visit. Give it serious time rather than treating it as a quick photo stop.
Tower Bridge is nearby and makes a logical companion attraction. The bridge has a very different feel from the Tower. Here, the focus is engineering, river crossing, and views through the elevated walkways. Combining both sights helps you make better use of the eastern central area.
The practical advantage of visiting the Tower and Tower Bridge on the same day is less wasted travel. London’s attractions are not arranged in a neat sightseeing line, so a little geographic planning can make the difference between a full day and a day spent in transit.
Later, head toward The Shard for a change of mood. The View from The Shard gives you a high city outlook after the Tower’s thick walls and enclosed courtyards. Like the London Eye, it requires a reservation, so do not assume you can simply show up when convenient.
The Shard and the London Eye offer different kinds of views. The Eye gives you a gradual ride above the river and central London. The Shard gives you a much higher viewpoint. Including both may be worthwhile if city views are a main reason for your visit, but someone focused on history may prefer to use the credits elsewhere.
The London Bridge Experience is also included among the choices. It may appeal to families or anyone looking for a theatrical attraction rather than another formal historic building. You should check the app for current details and availability before building your schedule around it.
Day three: St Paul’s, Shakespeare, and royal residences

St Paul’s Cathedral gives you another major London interior, this time centered on one of the city’s best-known churches. It pairs well with Shakespeare’s Globe Theatre Tour, which offers a different look at London’s past through the world of theater.
The Globe tour is a good choice when you want variety. Three days of grand buildings can become tiring, and a theater-focused stop breaks up the pattern. It also gives your itinerary a stronger connection to London’s cultural life, not only its royal and political sights.
Madame Tussauds London is another popular inclusion. It is reservation-only, so plan ahead. The attraction is a better use of your credits if you enjoy celebrity displays and a highly produced indoor experience. If you prefer architecture, art, or history, you may find St Paul’s, the Tower, or a palace more rewarding.
Kensington Palace offers a royal setting on the western side of central London. Hampton Court Palace gives you another major royal option, though it requires more planning because it is outside the main central cluster of sights. The pass also includes Windsor Castle, but entry is strictly available after 1 PM from Thursday through Monday.
That Windsor rule is important. Do not build a morning Windsor plan around the pass. Confirm the current opening details in the app, and allow enough time for the journey and the afternoon-only entry condition.
London Zoo and the Arsenal Stadium Tour widen the pass beyond classic sightseeing. The zoo may suit families, while the stadium tour is aimed at football fans. These are useful alternatives if someone in your group has little interest in churches, royal residences, or historic fortresses.
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Making $254.58 worth the cost

The price is $254.58 per person, so value depends on how you use it. The package advertises savings of up to 50 percent compared with buying individual attraction tickets, but that saving depends on the attractions you choose and the order of your days.
I would not buy it simply because it includes a long list. A list is not value if you only use two or three modestly priced attractions. The pass makes more financial sense when you visit several major sights, especially the London Eye, Tower of London, The Shard, Westminster Abbey, and a bus or river experience.
Your best value comes from attractions that would otherwise cost a significant amount and from activities that also simplify your day. The Big Bus tour and Uber Boat can serve as sightseeing as well as transport. The Tower of London and Westminster Abbey give you substantial historic visits. The London Eye and The Shard add premium views.
There is also a convenience value. You do not need to manage a separate purchase for each included stop, and the app keeps your digital pass and attraction information together. That will not replace planning, but it reduces ticket clutter.
The weak point is unused capacity. You cannot visit each attraction more than once, and the three-day period is fixed after activation. If you prefer long museum visits, relaxed meals, or unplanned wandering, you may not reach the break-even point.
Reservations, queues, and the fine print that matters

The London Eye, The Shard, and Madame Tussauds require reservations. Reserve them well ahead of time, especially if your dates are fixed. The app and booking confirmation should tell you how to arrange each one.
A reservation does not always mean instant entry. At some attractions, you may still queue on site. Entry with the pass is generally straightforward, but you should expect to join the normal line where the attraction requires it. In other words, advance planning secures your place where needed, but it does not magically remove every queue.
Scan the pass only when you are ready to begin your three-day run. The package is valid for one year before first use, giving you time to plan. Once activated, however, the clock does not pause for a late start, rest day, or change of plans.
Keep your smartphone charged. Without the phone, you may have trouble showing the pass, checking attraction instructions, or finding updated opening information. Sync the credits package with the Go City app by following the instructions in your booking confirmation.
Attractions and tours can change. The app is the best place to check the current line-up, operating times, and access instructions before you leave your accommodation each morning.
Who will get the most from this pass

This package suits a first-time London visitor who wants the major sights in a short period. It also works well for families and mixed groups because the choices cover history, views, transport, sport, theater, royal sites, and family attractions.
It is a good match for you if you enjoy full days and are happy to reserve key attractions in advance. You will need to make decisions, check distances, and start early. That is the tradeoff for trying to see so much in only three days.
I would be more cautious if you already know you prefer a slow pace. London is too good to experience only through a checklist, and a pass can tempt you to rush. You may get better value from buying separate tickets if you plan just a few major sights and want plenty of free time between them.
The pass also demands some flexibility. Attractions can change, and individual opening hours may not fit your preferred schedule. The wide choice helps, but only if you are willing to adjust your plan.
A practical three-day plan

Here is a sensible way to think about the pass without treating it as a strict program:
- Day one: London Eye, Big Bus tour, Uber Boat, and Westminster Abbey.
- Day two: Tower of London, Tower Bridge, and The Shard.
- Day three: St Paul’s Cathedral, Shakespeare’s Globe Theatre Tour, and either Madame Tussauds, Kensington Palace, or another attraction that fits your interests.
This plan uses several of the headline inclusions, but you should confirm times and reservations before activating the pass. If one attraction is closed or fully booked, the package offers enough alternatives to change course.
I would avoid scheduling too many timed attractions on one day. Build your day around one or two reservations, then use nearby flexible stops to fill the gaps. That approach keeps the pass useful without turning your holiday into a race.
Should you book the London Pass Plus?

Book it if you want a busy three-day London program and expect to visit several major attractions. The London Eye, Tower of London, The Shard, Westminster Abbey, Big Bus tour, and Uber Boat give you a strong mix of views, history, and easy city coverage.
Skip it if you want a relaxed visit or only have a short list of must-sees. At $254.58 per person, the pass earns its keep through active use, not ownership. Plan first, reserve the high-demand stops, and activate early on day one. Do that, and this is a convenient way to make three London days count.
FAQ
How long is the London Pass Plus valid?
It is valid for three consecutive days after you first activate it at an attraction. The period is not based on three separate 24-hour windows.
When does the pass activate?
The pass activates when you first visit an included attraction and scan it at the gate or ticket office.
How long can I wait before using the pass?
The sightseeing credits package is valid for one year from the purchase date before activation.
How many attractions are included?
The pass gives you a choice of more than 100 attractions, tours, museums, and activities.
Can I visit an attraction more than once?
No. Each included attraction can be visited only once with the pass.
Does the pass include the London Eye?
Yes. The Lastminute.com London Eye is included, but reservations are required.
Do I need reservations for every attraction?
No. The most popular activities require reservations, including the London Eye, The View from The Shard, and Madame Tussauds London. Check the Go City app for current instructions.
Is Windsor Castle included?
Yes, but pass entry to Windsor Castle is strictly available after 1 PM from Thursday through Monday.
What do I need to use the digital pass?
Bring a charged smartphone. You should also sync the credits package with the Go City app by following the instructions in your booking confirmation.
Can I cancel the booking?
You can cancel up to 24 hours in advance for a full refund. The package also offers a reserve-now, pay-later option.
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