REVIEW · WALKING TOURS
London: Cheese Walking Tour with Tastings
Cheese makes London taste better. This two-hour walk links grand Mayfair shops, old cheesemongers, Italian specialties, and Covent Garden with generous samples, prosecco, and a playful quiz. I especially like the Fortnum & Mason stop and the chance to try unusual cheeses you may not pick for yourself. The guides, including Jack, Perla, Bettina, and Nic, are praised for mixing food facts with jokes and local stories. The main consideration is the walking: one guest found the route difficult for a companion with limited mobility, even though the tour is listed as wheelchair accessible.
At $47 per person, this is not simply a snack stop. You are paying for several tastings, an English-speaking guide, access to specialist food shops, and a different way to see central London. I like that the tour can be adapted for vegetarians and vegans, though anyone expecting a full meal or a serious architectural tour should adjust their expectations.
In This Review
- Key points at a glance
- Meeting by the Goddess Diana statue
- Fortnum & Mason and the serious business of Stilton
- Paxton & Whitfield and London’s cheesemonger tradition
- Whole Foods, Soho, and a different view of central London
- Little Italy and the appeal of drunk cheese
- The QUIZtro Formaggio keeps the group involved
- Finishing in Covent Garden
- What the $47 price really buys you
- Who will enjoy this cheese walk most
- Practical details before you book
- Should you book the London Cheese Walking Tour?
- FAQ
- Where does the cheese walking tour start?
- Where does the tour finish?
- How long does the tour last?
- What food and drink are included?
- Is the tour available for vegetarians and vegans?
- Is the tour wheelchair accessible?
Key points at a glance

- Fortnum & Mason’s cheese counter: Sample blue cheese at a department store with more than 300 years of cheese-selling history and royal connections.
- A proper cheese crawl: Taste soft cheeses, Stilton, Italian varieties, unusual specialties, and wine-paired drunk cheeses.
- The QUIZtro Formaggio: Test your cheese knowledge in a team-style trivia game that keeps the walk social.
- Central London without the standard sightseeing script: Move from Green Park through Mayfair, Soho, and Little Italy before finishing in Covent Garden.
- Guides with personality: Jack’s cheese jokes and Churchill impression, Perla’s enthusiasm, and Bettina’s friendly style have all helped make the tour memorable.
- Good value for food lovers: At $47, the tour combines tastings, a guided walk, and shop visits rather than charging only for a few bites.
Meeting by the Goddess Diana statue

The tour begins beside the Statue of Goddess Diana, just outside Green Park Underground station. Use the Green Park exit and look for a guide holding a blue flag. That simple meeting point matters in central London, where a vague street corner can waste the first ten minutes of your afternoon.
Wear comfortable shoes. The route is not presented as a strenuous hike, but you will be walking between several central neighborhoods and tasting locations. One past participant specifically advised being ready to walk, so this is not ideal if you need frequent seating or find two hours on city pavements tiring.
The group format adds to the fun. The quiz can split people into teams, giving strangers an easy reason to talk. A couple, a group of friends, or a family with older children could enjoy that social side. If you prefer quiet, private tastings, this may feel a bit lively.
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Fortnum & Mason and the serious business of Stilton

The first major food stop is Fortnum & Mason, the famous Piccadilly department store. The cheese counter has served shoppers for more than 300 years, and the store sells large quantities of Stilton each December. It also supplies the royal household, which gives this tasting a nice bit of London ceremony without turning the visit into a formal museum stop.
You sample blue cheese here, with the guide explaining what you are tasting and why it matters. Blue cheese can divide a group. Some people arrive unsure about it and leave surprised by how much they enjoy the sample. A particularly useful feature of this tour is that you are not limited to safe, familiar cheddar. You get a chance to test your own preferences.
I like this stop because it gives the food a sense of place. You are not tasting cheese in a generic room. You are standing at one of London’s best-known food counters, in a department store tied to the city’s traditions and high-end shopping culture.
The drawback is that Fortnum & Mason is also a busy public shop. You should expect a commercial setting, not a private tasting studio. The experience depends partly on how crowded the counter is and how easily the group can gather.
Paxton & Whitfield and London’s cheesemonger tradition

The route passes Paxton & Whitfield Ltd, one of London’s celebrated specialist cheesemongers. It is also connected with Winston Churchill, who bought cheese there. That small detail gives the walk a distinctly London flavor: famous people, grand shops, and everyday food all meet on the same street.
You may not spend as much time inside every shop as you do at the main tasting points. Still, these pass-by stops help explain why central London is useful for a food walk. The area is full of long-running businesses that are easy to miss when you are rushing between major attractions.
The guide’s role is important here. The best version of this tour is not just a succession of samples. It is a string of short stories about shops, cheese-making, and London connections. Jack has been praised for his dry humor and Churchill impression, while other guides such as Perla, Bettina, Louis, and Nic have been singled out for clear explanations and friendly conversation.
Expect plenty of cheese jokes. The tone is deliberately goofy, and that works best if you enjoy food trivia with a side of silliness. It is less suitable for anyone hoping for a formal lecture on dairy production.
Whole Foods, Soho, and a different view of central London
The walk also passes Whole Foods Market and continues through Soho. These places may be familiar names, but they serve a useful purpose in the route. You see how specialist cheese shops, major food retailers, old department stores, and fashionable central neighborhoods fit together.
Several people have enjoyed seeing parts of London they usually pass without noticing. This is one of the tour’s better features. You are still in the middle of the capital, close to well-known sights, but your attention shifts from monuments to shopfronts, food counters, and small connections between the city and what people eat.
Do not book this as a replacement for a classic London sightseeing tour. The local history is present, but cheese remains the star. One person expected more London history and found that the information focused mainly on the cheese itself. That is a fair warning. You will learn about the places you pass, but this is not designed as a broad Mayfair or Soho history walk.
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Little Italy and the appeal of drunk cheese
The tour then reaches London’s little-known Little Italy, where wine and cheese take center stage. Here you try Italian cheeses, including drunk cheeses, a style associated with cheese matured with wine. Prosecco is included, giving the tasting a light celebratory touch.
This is likely to be one of the most unusual parts of the afternoon. You may already know Stilton, brie, or cheddar. A wine-related Italian cheese gives you something less predictable to compare. The guide can help you notice differences in texture, strength, and pairing rather than simply handing you another cube to eat.
The tastings include soft cheese and Italian cheese samples, with enough variety to keep the afternoon interesting. Several people have praised the quality and size of the portions. One guest who normally avoids blue and goat cheese still enjoyed the samples, which suggests the selection is broad enough to challenge your habits without making the whole tour feel extreme.
The prosecco is a welcome extra, but keep the scale in mind. This is a tasting walk, not a wine tour or a long lunch. You should arrive ready to sample, not expecting a large sit-down meal.
The QUIZtro Formaggio keeps the group involved
The cheese trivia quiz, called the QUIZtro Formaggio, is more than a name with a bad pun. It gives the walk structure and keeps you involved between tastings. Questions may test your memory of the cheeses, shops, or facts introduced along the way.
Past groups have been divided into teams and competed for points. That competitive element helps a group of strangers loosen up quickly. It also means you do not have to be a cheese expert to take part. You can guess, learn from the answers, and enjoy the jokes.
The quiz is especially useful for friends looking for an afternoon activity rather than a standard guided walk. It gives you something to talk about while moving through central London. If you are celebrating a birthday, planning a casual date, or looking for a food-based gift, the format makes sense.
Still, the humor is part of the package. Guides have been praised for being entertaining, funny, and sometimes very cheesy. If you prefer a quiet, polished tasting with minimal group interaction, you may find the quiz and jokes a little much.
Finishing in Covent Garden
The tour ends in Covent Garden, a convenient finish for continuing your afternoon. You are left in one of central London’s best-known areas, with the West End and many dining options nearby. The route therefore works well as a starting point for an evening in the city.
The walk’s shape is practical. It begins near Green Park, passes through Mayfair and Soho, reaches Little Italy, and finishes in Covent Garden. You get a useful slice of central London without spending the whole day on foot.
The exact number of cheese stops and the pace can vary with the group and the shops. The supplied details identify several places along the route, but not every stop is described as a full tasting visit. I would think of this as a guided cheese crawl with linked shop visits, rather than a fixed sequence of long tastings at every named location.
What the $47 price really buys you
At $47, the value depends on how much you care about food guidance and specialist samples. If you only want a small amount of cheese, you could spend less by shopping on your own. But doing that would not give you the quiz, the route, the explanations, or the chance to compare several carefully chosen samples in a social group.
You receive soft cheese, Italian cheese, prosecco, and other dairy samples, along with an English-speaking guide. The best value comes from the combination. You are paying for the food and for someone to explain what makes it different, where it comes from, and how it connects with London.
The amount of food sounds substantial for a two-hour activity, but I would still eat a light meal beforehand if you are arriving hungry. The tour is designed around repeated samples, not a guaranteed lunch. Cheese is filling, though even cheese has limits.
The rating of 4.7 from 232 reviews supports the idea that the experience delivers what it promises. The most consistent strengths are the guides, the quality of the cheese, the generous samples, and the unusual route. The main limits are equally clear: it is fairly walk-heavy, the humor is not subtle, and the history remains secondary to the food.
Who will enjoy this cheese walk most
I would recommend it most strongly to:
- Cheese lovers who want to try Stilton, blue cheese, soft cheese, and Italian varieties.
- Repeat London visitors looking for a fresh way to see familiar central neighborhoods.
- Couples, friends, and small groups who enjoy quizzes and light competition.
- Food-focused visitors who appreciate specialist shops and premium ingredients.
- People who want a two-hour activity rather than a full-day tour.
- Vegetarians and vegans who want to ask for a tailored version.
It may be less suitable if you dislike dairy, avoid group activities, or want a detailed tour of London landmarks. It also deserves caution if walking is difficult. Although the tour is listed as wheelchair accessible, the route still moves between shops and streets, so check your own comfort level before booking.
The language is English, and the live guiding is in English. That is useful if you want explanations and conversation, but it may not be the best choice if you need a tour in another language.
Practical details before you book
Allow the full two hours, and do not plan a tight appointment immediately afterward. The tour may run a little over, as one participant described an experience that lasted just over two hours.
Wear comfortable shoes and dress for London weather. A rainy afternoon did not ruin one group’s experience, but outdoor walking between shops is part of the format. Bring an appetite for samples and a willingness to taste something you might normally skip.
You can cancel up to 24 hours in advance for a full refund, and the reserve-now, pay-later option keeps your plans flexible. Availability and starting times should be checked when you book.
Should you book the London Cheese Walking Tour?
Book it if you want good cheese, amusing guides, and a social London walk in one compact package. The Fortnum & Mason visit, Churchill connection at Paxton & Whitfield, Italian drunk cheese, prosecco, and team quiz give the afternoon more character than a simple food sampling.
I would skip it if your priority is major sights, a seated meal, or a quiet and highly formal tasting. For everyone else, $47 is a fair price for two hours of samples, stories, and a route through central London that may show you places you would otherwise miss. Come prepared to walk, laugh at a few terrible cheese jokes, and leave with a new favorite.
FAQ
Where does the cheese walking tour start?
Meet by the Statue of Goddess Diana near Green Park Underground station. Use the Green Park exit and look for a guide holding a blue flag.
Where does the tour finish?
The tour finishes in Covent Garden.
How long does the tour last?
The stated duration is two hours. One participant described a tour that ran just over two hours, so avoid scheduling something immediately afterward.
What food and drink are included?
The tour includes soft cheese samples, Italian cheese samples, other cheese tastings, and prosecco.
Is the tour available for vegetarians and vegans?
Yes. The tour can be tailored for vegetarians and vegans.
Is the tour wheelchair accessible?
The activity is listed as wheelchair accessible. It is also a walking tour between several central London locations, so consider the route and your personal comfort with city walking.
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